I am sure we have all had those notable moments when we are spending money with a vendor or company and we just *feel* that we are not appreciated, honored or even heard. Those are disappointing times my friend. In today’s economy those are dangerous moves to make as well.
My mom Leslie is hands on and personally involved with Customer Service when she supports her customers at Kelly Temporary Services. She has shown me constantly time and again how excellent service can set you apart. She strives to make all her customers feel special.
For those of us in business, it is really invaluable to remember the customer is KING! Michael D. Brown the author of Fresh Customer Service makes many good points. Michael did an interview on the Indie Beauty Network where he mentioned that “nobody has a monopoly on products or services nowadays. The only way you differentiate yourself is through the experience you offer to your customers.
Customers today want you to make an investment in them by giving them a positive and memorable experience that they cannot get anywhere else.”
What are some ways to ensure happy customers? We are glad you asked!
These are a few ideas we are implementing here at Blue Moon Candles.
Give people more than they expect and do it cheerfully. There are many ways you can give people more than they expect. Some examples I am incorporating are: a handwritten note thanking them for choosing you, samples of other items for them to try, on occasion reduced or flat rate shipping & speedy service.
Simply asking how you can be helpful. It is a simple sentence that conveys much-your genuine desire to resolve any situation to your customer’s satisfaction.
Really listen. Sometimes we forget-to truly listen, sometimes we need to stop and hear what is being said. Once we hear the situation from the other parties perspective, then we can properly react and respond.
What are your thoughts? If you have a business what is your company doing to further your customer service? As a customer, what things matter most to you?